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About

About Blend Local Search Marketing

Local SEO, websites and lead systems for businesses that need more enquiries. Built by someone who has been through the search changes.

Perry Stevens - Founder of Blend Local Search Marketing

Built by someone who has been through the search changes

Perry Stevens started Blend in 2008 after years of watching local businesses struggle to turn online visibility into real customers. He has built and managed local SEO campaigns across Singapore, the UK, the USA and Australia.

He has seen search evolve from simple directory listings to Google Maps, mobile-first indexing, AI Overviews and now AI-shaped search. Through all of that, the same principle holds: local businesses need to be easy to find, easy to trust and easy to contact.

Perry's approach is not theoretical. It comes from running real campaigns, testing what works, fixing what does not, and building systems that help businesses get more useful enquiries without unnecessary detail.

"I started Blend because I was tired of watching local businesses pay for marketing that did not produce real customers. Visibility is one thing. Turning that visibility into profit is the real job." , Perry Stevens

Based between Singapore and Thailand | Working with clients worldwide
Principles

What Blend Believes

These principles guide every project we take on.

Practical over theoretical

We focus on what moves the needle for your business, not what sounds impressive in a report.

Honest over optimistic

We will tell you what is actually happening, what needs fixing, and what is not worth your money.

Systems over chaos

We build repeatable processes, clear workflows and measurable outcomes. No mystery, no magic.

Local over generic

Every market, every business, every customer base is different. We do not copy-paste strategies.

Enquiries over vanity

Rankings and traffic only matter if they help the right people contact you. We measure leads.

Long-term over quick wins

We build lasting assets: strong websites, clear profiles, useful content and genuine trust.

History

The Story So Far

2008

Blend founded in London, UK. First local SEO campaigns for small businesses.

2012

Expanded to US markets. First orthodontic practice clients.

2014

Incorporated in Singapore.

2015

Expanded service services to include content marketing and review management.

2018

Introduced website conversion audits. Focus shifted from traffic to leads.

2020

Pivoted to AI readiness and automation tools during pandemic.

2024

Launched Rank30 website framework. Productised local SEO for scale.

2026

Refocused on practical local visibility: SEO, websites, reviews and lead systems.

Clients

Who Blend Works With

We work with local service businesses, trades, clinics, professional services, hospitality businesses and lead generation projects. We also build rank-and-rent websites and local SEO campaigns for agency partners.

We do not work with businesses that want cheap shortcuts, guaranteed rankings, or marketing fluff. We work with businesses that want practical, lasting improvements to their local visibility and lead generation.

Want to work with Blend?

Start with a Local Visibility Audit. We will review your current situation, tell you what is holding back your leads, and recommend the most sensible next step.